Build an online shop from scratch

Do you want to create a beautiful website to sell your amazing products? yes! you are in the right place.

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Course launching in September 2024!

Build an online shop

Does this sound familiar?


You feel like web design is really complicated


You struggle to know where to start


You don't understand cookies, GDPR or Distance Selling Regulations


You've started a website but just got stuck


The whole thing is scary and overwhelming

confused lady sitting in front of a computer

Let me help you achieve your goal!

Lady Gesturing Yes Sitting At Laptop Celebrating Business Success In Modern Office. Successful Entrepreneurship

I promise YOU can build your website!

I’ve been where you are, a small business without the funds to have a web designer build my site.

I understand the pain points and know how to support you.

My courses are fully supported with a private student Facebook group, messenger and live training.

You will never feel left out in the cold trying to work it all out on your own.

I can help you achieve this to boost your business in 2024!

Sian Hamilton profile photo
I’m Sian. I’m a tech-loving creative and have a passion for helping small businesses thrive.

These days I’m a web and graphic designer and build sites for a wide range of companies but I’ve been where you are.

I started out in my career as a jeweller, trying to build an online business back when it just wasn’t that easy!

I made mistakes and did it all the hard way. Now I want to help you get there a whole lot quicker with the guidance and support I didn’t have. 

Build An Online Shop From Scratch

Online Course


Location - Online

You will need to be able to log into your account to watch the videos and follow along.

Included - In the course fee

  • Video modules
  • Free pdf copy of Plan, Prep, Launch!
  • Downloadable Pdfs
  • A staging site to build your website away from public view
  • Information to migrate from staging to live
  • Messenger support
  • Private Student Facebook Group
  • Group Coaching Calls.



This course is suitable for beginners

You do not need to have any experience with websites. We will start from the beginning. 


The video modules are broken into achievable sections

You will watch me (Sian) run through what to do then you will repeat that action on your site.


You will need a Divi Theme Licence

On this course we use the Divi Page Builder. You will need to sign up and buy a Divi Liecence before you come to the course. Find out more about Divi here.


You will need to a laptop and a separate screen

You will be building your own site online on a browser of your choice (Chrome, Firefox, Safari etc.).

If you have access to two screens that will make it easier for you to work. A laptop or desktop computer and a second screen to display the videos. 

What is included?

Design template

I’ve designed a wide range of Divi page layouts to give you a head start with the design.

You’ll simply pick the design that suits you and then follow the course to complete the design and launch your shop!

Video modules and pdfs

Pre-recorded short videos that you can work through at your own pace. Stop and start as you need to with no time pressure, apart from what you put on yourself!

A downloadable pdf to keep by your side as you work through the videos or to use offline.


Private facebook group

A Facebook group for students only, where you can ask questions, get help from me and other students.

Run ideas passed the group and get feedback.

Talk about your goals and desires to stay focussed and on target.

group coaching

I will be offering group coaching calls. These will be recorded if you cannot attend live.

You will be able to send in questions ahead of time and watch live or as a replay for the answers.

Schedule to be confirmed.

private coaching

If you need help with a specific thing, then you’ll also be able to book a private Zoom call with me!

Fee applies.

Extra details


Preparation before the course

The better prepared you are, the easier the course will be, so it is advised that you prepare some of your content before you start the course. It’s not essential but will help speed up the build process!

Full details of what to prepare will be emailed to you after enrolment. 


Plan, Prep, Launch! ebook

I have written a book about all the things you need to know about (and do!) before you create a website for your business. You will get a free pdf copy of this book after you enrol. I recommend you read through the book as it contains information about WordPress, domain names and hosting that will make everything much clearer.


WordPress and Woocommerce

We will be working with WordPress and Woocommerce both are free to use.


The Divi Page Builder by Elegant Themes

We will be using Divi to build the website. If you do not want to invest in Divi, I would not recommend enrolling in my course. There are other page builders but I like Divi and have chosen to teach with it. See below for more information about Divi.


A staging site will be provided

WordPress requires hosting and a domain name to work. For the course I will provide a staging site for each student with WordPress installed. When your site is finished and you are ready to launch it you will need to have a domain name and hosting in place. All the information you need to migrate your site from the staging server to its live server will be available.


do I need experience with websites?

No, we assume you know nothing.

You will start with WordPress loaded up and ready to go on a staging site for you.

You will have a range of layout templates to choose from to start your design process.


The course teaches you how to use WordPress and Woocommerce with a page builder called Divi. and Woocommerce are both free online software programs that anyone can use to build their website.

Divi is a paid page builder. You will need to purchase a Divi licence before starting the course. You can find out more about Divi here.

How does the course work?

The course is based on a group live Zoom calls.

You will be provided with a link via email to access the session.

During the sessions Sian will demonstrate something and you will repeat that on your website. If you have any questions you can ask them live on the session.

Each session will cover a different part of the website build and setting up the e-commerce shop.

You would need to come prepared to make the most of it. Details of what preparation is needed will be emailed to you ahead of the course starting.

You will also need two screens, one to run the Zoom call (it could be a tablet though a phone might be too small to clearly see what’s going on) and the other screen (desktop computer or laptop) would be needed to work on with an internet browser open so you could work on your site live as the class progressed.

What is included in the course?

Everything you need to know to get a fully functioning WordPress website up and running with a Woocommerce shop.

All in short videos and with an accompanying pdf.

How many hours will it take to build my website?

As you are learning, you’ll need to give yourself time to go through the vidoes, there are 20+ hours of them to work through. You are likely to need time to watch them multiple times. 

Unless you work super fast and have previous experience of designing websites you are very unlikely to be able to build your entire site as you watch the videos.

Allow yourself enough time to get it right! that is the most important thing. 

Access to the course is the lifetime of the website. 

Do I have to complete the course in a set time?

No, once the course is paid for you can take as long as you like to complete it.

You will have ongoing access to the content, including any extra modules added to the course in the future.

How do I take my site live after finishing the course?

You will need a domain name and hosting when your site goes live.

On the course you will be working with a staging site on my hosting server.

A pdf with details will be provided on how to migrate (move) your site to your domain name when the site is ready.

Sian will be available on Messenger and in the private Facebook Student group to help.

Will the course cover the legal stuff?

The course will cover adding a cookie notice, privacy policy and terms to stay on the legal side of the Distance Selling Regulations.

This is all guidance and doesn’t constitute legal advice.

All students get a pdf copy of Plan, Prep, Launch that also talks about the legal stuff!

Will you cover SEO?

Yes, you will install an SEO plugin as part of the course and get the basic knowledge about what SEO is and how to complete listings for online search engines.

SEO is a complete subject in itself so I will only cover the basic information. If you need further help, I will give you a list of places to read up more about it.

does the course cover social media?

Yes and no!

If there is time on the final session we will look at how to sync your Woocommerce shop to Facebook and Instagram. 

If we run out of time, I’ll record a video and put it in with the recordings for the course on your Student dashboard. 

Can I pay in instalments?

Unfortunately not! 

As soon as you enrol and start the course you have access to all the content immediately.

Because I want to give you full access at the start we cannot do instalment payments.

Can I cancel and get a refund?
Yes, for up to 14 days after you make the purchase as long as you have not started the course.

Please note refunds will not be given if you have downloaded the pdfs that accompany the course or logged into the course account to watch any videos.

The UK Online and Distance Selling regulations 14 day cooling off period does not apply to the sale of digital services.

We offer a 14 cooling off period as a courtesy.

See our full cancellation and refund policy here

What does it cost?

Online shop from scratch


Online Video Modules


  • Videos
  • Downloadable pdfs
  • Support on messenger
  • Private Facebook group
  • Group Coaching Calls

Private coaching

woman having a video conference call her laptop


One to one coaching


  • Private one hour Zoom session
  • Recorded for future playback
  • £75 per hour

Divi by Elegant Themes


Divi is a website page builder and very powerful in helping you create a beautiful website easily. I love Divi and in the video below I explain why I like it and why I use it in my courses. Get Divi (affiliate link)

My courses use the Divi Page Builder, it is a premium software so you will need to purchase it to get the most out of the course.

I do not purchase it for you so you have the licence in your name.

Please note the link to Elegant Themes has my affiliate code in it, this costs you nothing but helps me!

Stack of books titled Plan, Prep, Launch!


When you sign up to a course you will get a free PDF copy of my book Plan, Prep, Launch!

The book is also available to purchase as a print copy.

See the full book details here.